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Röhnisch

Strategic and operational focus on how to drive sales and further develop onsite based on established KPIs.

Interim and insourced roles

Focus Areas
E-com, UX, Digital Analys, Digital Marketing, CRM, Merchandising.
Our Roles
E-commerce manager.
Röhnisch x Omniarch

Our Mission

We collaborated closely with the E-commerce and Marketing Director and the marketing team to make strategic and operational decisions aimed at driving sales and advancing on-site development according to set KPIs.

In this role, we held overarching responsibility for in-depth reporting, site analysis, backlog prioritization, identifying new development points, preparing and starting A/B tests, and further developing a data-driven approach. We analyzed traffic and data and continuously worked on user behavior/experience (UX) to take actions and improve the customer experience.

Key Aspects

Together with Omniarch, we at Röhnisch have improved the onsite customer journey through analysis and action, as well as support in requirements gathering with agencies. They have clearly documented their work, which has facilitated follow-up. With Omniarch's expertise and humility, it has truly felt like they have been part of our team.

Emma StjernlöfCEO Röhnisch Sportswear AB

Where do you stand?

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