Our Misson
Our Roles:
Interim Head of E-commerce, Online Sales Manager, Strategic Advisor, Project Manager, and specialist roles within analysis, SEO, and CRO.
Focus Areas:
E-commerce organization, processes, data-driven analysis and optimization, platform migration, technical development, strategic management.
Services:
Apollo had initially identified a resource gap within its e-commerce team and saw the need to strengthen the team with specialist expertise. In collaboration with Omniarch, a transformation and modernization of Apollo’s systems and processes was initiated. Over time, the partnership has evolved and expanded into additional areas where Omniarch has been able to contribute with expertise and strategic support.
Apollo identified early on the need to strengthen its e-commerce team with specialist expertise. The collaboration with Omniarch began in the autumn of 2023 with the goal of filling a key role as Head of E-commerce and delivering expertise in analysis, SEO, and CRO.
In 2024, the support was expanded to include the migration to a new e-commerce platform and strategic advisory. The collaboration continues in 2025, with ongoing support for the e-com team—primarily in the role of Online Sales Manager and partially in strategic advisory and project work.
Key Aspects:
Integrated Collaboration and Clear Communication
A close partnership and transparent dialogue have been essential. By working as an integrated part of Apollo’s e-commerce organization, Omniarch ensured a dynamic and flexible operating model.
Flexible Resource Allocation Aligned with Project Needs
The ability to scale resources up or down when needed has been key. At critical moments—such as during the platform migration—Omniarch was able to quickly provide the right expertise to meet Apollo’s needs.
Data-Driven, KPI-Focused Business Development
A focus on business-critical KPIs and strategic work with business cases has laid a solid foundation for data-driven decision-making and the optimization of digital sales.
"Omniarch’s contribution has played a crucial role in the development of our e-commerce—supporting us in improving internal processes, modernizing our technical setup through the implementation of new tools, and advising on strategic CRO-driven initiatives. This has enabled us to optimize operations and create a more data-driven and strategically managed e-commerce business."
Sema Schmidt
Chief E-Commerce Officer, Apollo
Ready to grow?
We're here to help!
We are passionate about understanding, addressing, and helping you with your digital challenges. Leverage our proven strategies to elevate your growth to new heights. Do you want to be part of our success journey? Schedule a meeting, and we'll tell you more!
