Omniarch introduces the Profit Assessment
Our established assessments - Digital, UXI, and Marketplace - have helped numerous e-retailers take the first step toward increased profitability and efficiency. Now we are launching a new one: Profit Assessment, designed to answer perhaps the most central question in all of e-commerce: what really drives profit?
Many of our client relationships begin with an assessment. It is a natural first step: an easy way to get to know each other, gain concrete insights, and quickly see the value of collaboration.
For deeper business insights
Profit Assessment combines Omniarch’s proven business expertise with Dema’s advanced analytics platform and the Gross Margin 3 framework.
The result is a cross-analysis of advertising, traffic, transactional, and inventory data that goes far beyond traditional KPIs and dashboards. This method gives e-retailers clear answers on which products, markets, and campaigns truly drive profitability.
From fragmented insights to actionable power
Many e-retailers currently steer by metrics like ROAS, AOV, and conversion rate. But these rarely tell the whole story. By integrating data from multiple sources, Profit Assessment enables:
- Margin tracking on product, brand, and category level.
- Ad budget optimization toward the most profitable segments and channels.
- Continuous evaluation and refinement of campaign structure in real time.
The outcome is actionable recommendations that can be implemented immediately to create scalable, data-driven growth.
Interested in understanding what a Profit Assessment could look like for your business? Feel free to contact David Vallin, Partner, Omniarch AB – david@omniarch.se
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