Customer relationships, CRM and loyalty: how to keep the customers you already paid to win.
Brands with loyal customers benefit from repeat purchases, higher customer lifetime value, and word-of-mouth ..
What is actually moving in Nordic e-commerce, and what only sounds like it is. Market and trends
Prioritisation, KPI frameworks and how to read your own numbers without fooling yourself. Strategy and analysis
Platform migrations, assortment, payments and everything that happens once the decision is made. Method and execution
Retention, membership programmes and why the second purchase is harder to win than the first. CRM and loyalty
Growth, profitability and the organisation that has to carry both. Business strategy
Podcast episodes and webinars, for anyone who would rather listen than read. Podcasts and webinars
Some of them. Insight is written by Omniarch's consultants, and most of them work in Swedish, so the majority of the 110 articles are in Swedish. The English ones are listed above, and more are added as they are written.
Omniarch's own consultants — the same people who hold the roles out on the assignments. That is the point: an article starts from what happened in a project, not from what is trending in the industry. See who we are on The Omniarchers.
Six tracks, from market movements and business strategy to method, CRM and loyalty. The tracks above link into the full library.
No. Everything in Insight is free to read and free to quote. Link back to the source and we are happy.
Yes. Several of our consultants speak at conferences and at internal meetings. Use the form below and tell us the topic.
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