Customer relationships, CRM and loyalty: how to keep the customers you already paid to win.
Brands with loyal customers benefit from repeat purchases, higher customer lifetime value, and word-of-mouth ..
Building trust and confidence is not a one-time effort but rather an ongoing process that requires dedication, ..
What is actually moving in Nordic e-commerce, and what only sounds like it is.
Prioritisation, KPI frameworks and how to read your own numbers without fooling yourself.
Checkout and payments, conversion, campaigns and everything that happens once the decision is made.
Retention, CRM data and returns: how to keep the customers you already paid to win.
Growth, profitability and the organisation that has to carry both.
For the curious: more about e-commerce, from the angles the other five tracks do not cover. (In Swedish.)
Some of them. Insight is written by Omniarch's consultants, and most of them work in Swedish, so most of the articles are in Swedish. The English ones are listed above, and more are added as they are written.
Omniarch's own consultants — the same people who hold the roles out on the assignments. That is the point: an article starts from what happened in a project, not from what is trending in the industry. See who we are on The Omniarchers.
Six tracks, from market movements and business strategy to method, CRM and loyalty.
No. Everything in Insight is free to read and free to quote. Link back to the source and we are happy.
Yes. Several of our consultants speak at conferences and at internal meetings. Use the form below and tell us the topic.
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