AI Shopping Assessment
Your store shows up in Google. Does it exist for AI?
AI assistants recommend a couple of brands and leave out the rest. The AI Shopping Assessment measures exactly where you stand — and what to do about it.
Three questions decide whether AI recommends you
Discoverability, Interpretability and Transactability — the three that decide whether an AI assistant mentions you.
D. Discoverability
Does AI know you as a relevant player in your category? It starts with how you are mentioned, linked and structured — both on your own site and beyond it.
I. Interpretability
Can a model extract and cite your content? Text that convinces a person is not automatically readable to a machine.
T. Transactability
Can an AI agent complete a purchase with you? The path from product to checkout has to work even when it is a machine doing the clicking.
Five maturity levels
Every assessment ends in a combined score and a position on the Omniarch readiness scale.
Invisible
Score 0 to 20.
Reactive
Score 21 to 40.
Aware
Score 41 to 60.
Optimised
Score 61 to 80.
AI-ready
Score 81 to 100.
Seven areas, one complete picture
AI visibility is not a temporary adjustment. Our assessment reviews your e-commerce thoroughly across seven specific modules — from how traffic is tracked to how your product feed is interpreted.
This is what you get in hand.
One combined result across seven modules. The radar chart shows where you stand on Discoverability, Interpretability and Transactability. You see exactly which areas pull you down — and which lift you.
And a prioritised backlog. Not 80 pages to interpret, but concrete actions with module, recommendation, priority and effort. Ready to hand to your developers. The backlog stands on its own — run it internally or let Omniarch see it through.
From insight to prioritised action.
There are tools that count AI mentions and agencies that sell GEO. What Omniarch adds is the e-commerce dimension: we put the findings in relation to your tech stack, your assortment and your buying process. You do not get a report. You get a basis for decisions and advisers who can see the change through.
AI is ranking your store right now. You just do not know how.
AI assistants recommend a handful of players per category and leave out the rest, without saying why. The AI Shopping Assessment shows exactly where you stand and what to do next.
Book a call:
Josef Abou
AI Lead, Omniarch
josef@omniarch.se
Omniarch's AI Shopping Assessment showed us clearly how our site and brand appear and are interpreted when customers use AI to find and compare services. We got both small weaknesses and larger opportunities in black and white. Having both hypotheses and actual data on how we perform in AI-driven shopping is enormously valuable for improving how we are seen and, over time, driving more business.
Is this just SEO in new packaging?
No. SEO optimises for rankings in traditional search engines. This is about fundamentally different mechanisms: whether a model knows you at all, whether it can cite your content, and whether an AI agent can complete a purchase on your platform. There is some overlap, but these are questions an ordinary SEO audit misses entirely.
How long does it take?
6 to 8 working days from start to delivered backlog.
Who is it for?
Established Nordic e-commerce businesses and retailers with the internal resources to act on the findings. An assessment assumes you have a team in place that can pick it up and implement the actions.
Do I need technical knowledge?
No. The deliverable is written to be understood by a management team and decision-makers, not only by developers. The action list makes clear exactly what needs doing and why it matters commercially.
What happens after the analysis?
That is entirely up to you. The action list stands on its own and carries no future commitments. You can take the work forward internally with your own team, or continue with Omniarch to roll out the changes.
Book an AI Shopping Assessment
Leave your details and we will come back with a proposed scope and timeline.
Other assessments
Same anatomy, a different question. Each assessment is sold separately and delivered as material you own.
Omniarch Digital Assessment
We review the entire digital buying experience and deliver analysis, improvement suggestions, and a prioritized roadmap.
Omniarch Profit Assessment
PROFA is for e-commerce companies that want to improve profitability, streamline marketing efforts, reduce silo thinking between marketing, purchasing and analytics, and allocate budget where it makes the greatest impact on margins.
Omniarch Returns Assessment
Ready to get a return on your returns? We’re here to help! Omniarch Returns Assessment provides you with a strategic and tactical toolkit to minimize and manage returns, thereby enhancing customer experience, profitability, and sustainability.
User Experience Intelligence Assessment
We know gut feeling matters, but data from our UXI Assessment gives us the ability to quickly prove or disprove that feeling.
Omniarch Payments Assessment
PAYA is for e-commerce companies that have passed around 50–70 million SEK in revenue, or are growing rapidly, want to improve conversion and maximize profitability, and need independent advice on contract terms, payment methods, and providers.
Omniarch Marketplace Assessment
With our Marketplace Assessment we identify your potential based on your desired positioning on current marketplaces.